What: Bojangles is launching a systemwide promotion in January, aligning with American Heart Month and Valentine’s Day. The campaign will donate 10% of Heart-Shaped Bo-Berry Biscuit sales to The HEARTest Yard – Greg Olsen Foundation and The Bojangles Foundation. These contributions will support heart care services and research in the communities Bojangles serves.

Timing: January 26 – February 22

What You Need to Do

POP Kits that will include a Counter Card and Yard Sign will arrive at your restaurants by January 23. Please display the materials beginning Monday, January 26 through Sunday,

February 22.

Digital Menuboards and Pre-Sell Board Promos will be scheduled to go live on Jan. 26 thru

Feb. 22 to share details for this fundraiser as well.

With each order, please make sure you thank each customer for helping to make a difference.

We will reward the restaurant with the highest BoBerry Biscuit sales in the system from Jan 26 – Feb 22 with a celebration at their restaurant and amazing prizes for each employee.

Promotion Talking Points

What is the HEARTest Yard Foundation?

The HEARTest Yard, a program under Receptions for Research: The Greg Olsen Foundation.

They support families of children with congenital heart disease with in-home nursing care and comprehensive medical services at The HEARTest Yard Congenital Heart

Center.

Who is Greg Olsen?

Greg Olsen is a three-time Pro Bowler and two-time Sports Emmy Award Winner.

He also serves as a FOX Sports NFL analyst alongside Joe Davis and Pam Oliver.

What is the Bojangles Foundation?

The Bojangles Foundation was established in July 2022, in commemoration of Bojangles’ 45th anniversary to demonstrate Bojangles’ deep commitment to the communities it serves.

The Foundation supports three civic-focused initiatives: literacy, military appreciation and strengthening community.

Who gets the money?

50% will go to the HEARTest Yard Foundation and 50% will go to the Bojangles